Our Creative Wall

  • LEARN
    Science will tell you that black is not a colour, rather it is the absence of colour or the fact that there is no colour there. I expect that makes you think of white, rather than black!
    Aug 28,2017
  • LEARN, TIPS
    People face tough choices in their lives everyday — choices without one clear winner. Perhaps available choices have different advantages, or all choices involve some kind of compromise. Content should illuminate what’s at stake when making these choices. In many situations, content fails to do this.  It hides what’s at stake, doing so in the name of simplicity.
    Feb 18,2017
  • INSPIRE, TIPS
    It's quite common among designers to believe that following trends is a crucial part of their job. Being constantly up-to-date is seen as mandatory. Many designers evaluate the work of others through a prism of trends - tagging something as #old can be seen as an insult, as if not fitting the most recent style would automatically make the whole project less valuable.
    Feb 18,2017
  • LEARN
    What is a logo? What is a logo? To understand what a logo is, we must first understand what it is for. A logo is for… identification.
    Feb 18,2017
  • LEARN
    What is identity design? One major role in the ‘brand’ or ‘corporate image’ of a company is its identity.
    Feb 18,2017
  • INSPIRE, LEARN
    A logo is not your brand, nor is it your identity. Logo design, identity design and branding all have different roles, that together, form a perceived image for a business or product.
    Feb 18,2017
  • INSPIRE, LIFE
    A friend of mine recently went to a secluded B&B. There were lush landscapes, plushy down-filled bedding, homegrown meals made with TLC and, most importantly, there was zero phone reception. “How was it?” I asked her when she got back.
    Nov 22,2016
  • LEARN, TIPS
    When a client is stumped, it's your job to save the day
    Nov 22,2016
  • TIPS
    After being a writer for about a year, I recently started to work as a Technical Editor for Hongkiat.com (HKDC) as well. As this is my first editorial role, I’m learning on the job guided by an experienced and professional editorial team.
    Nov 21,2016